More on Bogusky

July 4th, 2010

Hey everyone. This is worth a look! Here is a link to one of my mentor’s blogs (Anthony Kalamut of Seneca College) with a comprehensive look at the Bogusky news and his career:

http://anthonykalamut.blogspot.com/2010/07/employee-16-resigns-day-alex-bogusky.html

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In: Uncategorized | tags: Alex Bogusky, Anthony Kalamut, CP+P, Seneca College. | #

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About Me

Eric Lifson is an Account Coordinator at Cossette Communications on the National McDonald’s account. He holds an Honours degree in Communications Studies from York University and is a graduate of the Creative Advertising program at Seneca College. He is passionate about his work and is constantly digging up the latest in advertising, marketing and digital/interactive media. Enjoy!

What I'm Tweeting About...

Best of the Year- One Year of #AdDude ��s Insights- http://lifson.com/?p=811 6 days ago
How to Tell Your GF You Aren’t Having Beer With Friends http://lifson.com/?p=800 2010-07-29
An Art Director’s Wet Dream- Brilliant AT&T Campaign: http://lifson.com/?p=780 2010-07-10
Alex Bogusky- The Exit of a Creative God: http://lifson.com/?p=770 2010-07-07
#Nike #Abuku Bursts Your Bubble: http://lifson.com/?p=767 2010-06-27
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AdDude’s Insights

Best of the Year- One Year of Ad Dude’s Insights August 29, 2010
Well it has been a crazy year since this blog started last August. I was just finishing up University and college and now I am working on the National McDonald’s team at Cossette for almost a year. Time flies! It is so easy to lose track of all the cool stuff that has happened over [...] […]
ASC on Children’s Advertising Advancements August 27, 2010
A new report from Advertising Standards Canada (ASC) claims that the country’s largest food and beverage companies are becoming more responsible in how they advertise to children. The report notes the 19 companies participating in the Canadian Children’s Food and Beverage Advertising Initiative (CAI) achieved “excellent compliance results” in 2009. The CAI w […]
Back From Vacation With Big F-book News August 25, 2010
So people. I took a little bit of a break. Went to South America. Checked out Lima, Huacachina, Cusco, Machu Pichu, and the Amazon jungle in Peru. Then we went to Buenos Aires in Argentina and Rio de Janeiro in Brasil. And let me tell you something: I have nothing advertising related to discuss about [...] […]
How to Tell Your GF You Aren’t Having Beer With Friends July 29, 2010
I’ve always thought that a brand is much more than which cereal or car you buy. You buy something greater than a product or service. With a brand you buy into the experience. I saw an interesting documentary on Hugh Hefner yesterday. He didn’t just create a magazine. He created a brand. He became the brand [...] […]

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